Work
Agency website
Oversaw the development and incremental update of several versions of the Avenue corporate site. (I've been involved with three iterations of this site.) The current version of the site is a custom, responsive Wordpress theme that has continued to evolve over the past two years.
Client:
Avenue, Inc.
Role:
Development, information architecture, UX, imaging, API integration, project management, QA, bug fixing, server administration
Brand guidelines site
Avenue refreshed TransUnion's brand identity. Once the creative component was complete, a set of guidelines and technical specs were developed to maintain the integrity of the TU brand. This site outlines the brand identity for internal and external creative personnel. Particular focus is paid to online usage, and the site includes working code examples. I wrote most of the technical copy in addition to my development role.
Client:
TransUnion
Role:
Development, UX, technical writing, project management, QA, server administration
brandguidelines.transunion.com
More about the TransUnion rebrand here and here. This site is password-protected; more screenshots are available.
iPad imaging & data
Tork North America (and later, Tork EU) commissioned a series of iPad apps to help their distributors and sales team tailor offerings to customers. I provided imaging, information architecture, QA, and I was part of the team that tied each app to a backend administration panel (see below).
Client:
SCA / Tork North America / SCA Europe
Role:
Development team member, imaging, DAM / data integration, QA, server administration
iPad administration panel
I helped develop an administration area for a number of Tork iPad apps. The backend allows authorized personnel to add distributors, add or modify the products shown in the apps, and control the products each distributor sees. All distributor and product data is written to JSON files, while all image data is automatically uploaded to an Amazon S3 repository. End users are notified when relevant data is modified by an administrator.
Client:
SCA / Tork North America / SCA Europe
Role:
Development team member, imaging, DAM / data integration, project management, QA, server administration
Brand microsites
Created a number of niche-specific microsites for Tork North America (a division of Swedish multinational SCA). Each site targets an industry segment (e.g., foodservice) or highlights a Tork product (e.g., industrial wipes). Sites are responsive and include some code-based animation.
Client:
SCA / Tork North America
Role:
Development team member, imaging, database integration, API integration, project management, QA, server administration, some design
Banner ads
Cars.com needed banner ads in conjunction with several marketing efforts, including the Super Bowl and various industry trade shows. We provided dozens of sizes and designs as animated GIFs, in Flash, and with HTML5-based animations.
Client:
Cars.com
Role:
Development, imaging, Flash programming, QA
Association website
The B2B Brand Council acts as a virtual (and sometimes physical) meeting place and information sharepoint for execs and agency professionals in the B2B sphere. This custom Wordpress template was spun up quickly but continues to grow and thrive.
Client:
B2B Brand Council
Role:
Development, imaging, API integration, project management, QA, server administration, some design
Pro bono site
The Junior Friars Rugby Club, based in Oak Park, IL, needed a website that acted as a simple but informative tool to reach kids and parents interested in rugby. The site has big images, bright colors, and a minimal amount of information.
Client:
Junior Friars Rugby Club
Role:
Development, imaging, project management, QA, server administration
Real estate website
ST Residential, funded by Starwood Capital, has a nationwide portfolio of condo and rental investments. Avenue provided branding and strategy, including print pieces, site-specific signage, and online marketing. We provided a site geared toward showcasing the breadth of their options, and built many building-specific websites as well.
Client:
ST Residential
Role:
Development, imaging, API integration, project management, QA, server administration, some design
Lead generation site
Talktork was built as a lead generation site that also introduces potential customers to the attributes of Tork products. It's proven to be a successful introduction to the brand and continues to generate strong leads.
Client:
SCA / Tork North America
Role:
Development team member, imaging, database integration, API integration, project management, QA, server administration
Online e-learning courses
Tork North America wanted a series of trackable SCORM-compliant e-learning modules to help onboard new hires and familiarize them with products and sales tools. We delivered six modules that included animation, chaptered navigation, scored questions, and a professional voiceover.
Client:
SCA / Tork North America
Role:
Development, imaging, data integration, copywriting, QA
Targeted landing pages
VPay USA needed a number of simple landing pages released in conjunction with trade shows and product rollouts. We built an easy-to-use but modifiable template.
Client:
VPay USA
Role:
Development, QA, server administration
